Thursday, February 21, 2008

Tip of the Month SNEAKERS

So you ask, what does Nike sneakers have to do with event planning? Oh, let me tell you about this new interactive idea.....

It's called NikeID.2U!

Everyone wears sneakers, everyone loves sneakers, everyone isn't always happy with the selections they have in the store, correct? Nike has launched a new program where they bring an entire interactive display to your event and your guests can go nuts and design their very own pair of original sneakers! The Nike "dream team" comes self contained with their own IMAC Design Stations, Swatch Rings, Inspirational Samples and Try-Ons. Could this be any more simple?

When planning an event, I have always been a fan of bringing unique aspects to dazzle and surprise the guests (see the Appleton Estate Rum Launch Party Article in and what better way then to utilize a brand name like Nike to keep the guests entertained with creativity! Whether it be the perfect give-a-way or team building event, a couple of cocktails and color schemes and you are set! Then, once the design is made and ordered, Nike delivers them directly to their home in under four weeks. What's more convenient then that? Every time those kicks hit the pavement, those guests will be reminiscing about what a great time they had at YOUR event! Can we say memorable?

For more information on the NikeID.2U, please contact Sam Glucksman at and tell him The Red Carpet sent ya!

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